Driving New Category Sales in Meat Snacking
Marketing, Insight and Research Projects
Gulliver & Co Consulting worked closely with the board at New World Foods (a pioneering business in meat snacking) to develop a go to market strategy, redevelop their portfolio and size their global market opportunities.
This resulted in the ability to gain share in new markets and drive penetration, frequency and sales of existing and new brands.
Having advised on, and been involved in, the ultimate sale to Valeo Foods, we now provide ongoing support with market insight and research.
“Gulliver & Co Consulting has supported my company for more than 7 years with invaluable insights in the impulse (CSN) snacking category. Their methodology has always been detailed and well thought through adding excellent value to my commercial team. Their input and council have been excellent for my company’s brand and private label progression.”
James Newitt, CEO
New World Foods (now part of Valeo Foods)
