Market Mapping: Competitor Intelligence Project
A second engagement by Lantmännen Unibake UK Ltd was to accurately calculate their market share in the UK retail and food service bakery market.
This included a thorough UK competitor analysis including detail of bakeries, products, lines, capacity and outputs.
We also conducted a full review of published accounts and ownership structures with insight on strategies and where competitors are heading.
The resulting insights allowed for robust market opportunity scoping to take place, alongside a clear action plan to drive UK market sales.
“Gulliver & Co Consulting have the ability to see both the big and small picture. They provide first class analysis and critical thinking but also deliver tangible outputs that can then be turned into actions for growth.”
Kate Raison, Marketing Director
Lantmännen Unibake
